Graphic and Media Design

AS Degree - Code #2557

Kylan Sattler, Program Coordinator
Email Address: sattlek@alfredstate.edu

The graphic and media design (AS) program provides graduates with foundational knowledge in graphic design for screen-based and print media. The program focuses on developing the contemporary problem-solving and design skills needed to apply the elements and principles of design, drawing, and visual communication. An awareness of design history is combined with the latest topics in graphic and media design to provide an informed student aimed at innovation in the field.

Graduates will possess the skills necessary to be well rounded in both design and production across a wide variety of print and digital media. They will be prepared for entry-level positions at design firms and in-house design and/or production departments within larger companies.

Advantages

The Alfred State graphic and media design (GMD) program is different from other such programs because it is constructed to meet the current needs for design in a time-based, screen-filled world. From cellphones to video billboards, new venues are demanding movement and interaction. This program is built to take advantage of new and ever-changing technologies and remain at the leading edge of design.

Because designers are being asked to design for print and screen, this requires new thinking, new versatility, and a new type of creative problem-solver. A new versatile designer is what Alfred State's graphic and media design program is designed to produce.

Program Student Learning Outcomes

Demonstrate proficiency and flexibility with technology associated with graphic and media design.
Demonstrate use of a professional design process to conceptualize and create a finished design project.
Analyze their own work, as well as others through critiques, presentations, and other activities.
Employ critical thinking to complete problem-solving activities.
Create quality graphic and media design that utilizes relevant design history and theory.

Direct Entry into Baccalaureate Degree Program

Graphic and media design AS graduates may enter directly into either the graphic and media design BS, the interdisciplinary studies BTech, or the technology management BBA degree program.

Continuing Education Opportunities

Graduates will be well prepared to continue into baccalaureate programs in graphic design, media production, and education.

Facilities

Video and audio production studio
High-end computer labs
Screen printing
Large-format printing
Traditional materials studios
24-hour studio access
HD video and surround-sound in each studio
Real-world collaborative studio environments
Virtual reality and 3D sculpting studio
3D printing and laser cutting lab

Occupational Opportunities

Graphic design
Media design
Fine art
Video and audio production
Marketing
Communications
Education

Related Programs

Related Clubs

Visual Impact Club

Entrance Requirements/Recommendations

Required: Algebra, Geometry

Recommended: Algebra 2

Required Equipment

A tier 4 or Apple MacBook Pro laptop computer is required for students entering the graphic and media design program. Laptop specifications are available at www.alfredstate.edu/required-laptops.

GRAPHIC AND MEDIA DESIGN (AS DEGREE)

TYPICAL FOUR-SEMESTER PROGRAM

First

DGMA	1401	Freshman Seminar	1
DGMA	1403	Digital Foundations I	3
DGMA	1423	Intro to Visual Communication	3
DGMA	1413	Foundations:Form/Space Rltnshp	3
COMP	1503	Freshman Composition	3
FNAT	1313	Art History	3
			16

Second

DGMA	2503	Digital Foundations II	3
FNAT	2423	3D Design/Color	3
FNAT	2333	Survey of Design	3
GLST	2113	Global Perspectives:Spcl Topic	3
MATH	xxx3	Math Elective	3
			15

Third

DGMA	3303	Digital Photography	3
DGMA	3503	Typography	3
DGMA	3603	Production I	3
LITR	xxx3	Literature Elective	3
XXXX	xxx3	Gen Ed/Natural Science Elective	3
XXXX	xxx3	Gen Ed/Social Science Elective	3
			18

Fourth

DGMA	4103	Interactive Design	3
FNAT	3513	Art History II	3
DGMA	xxx3	Technical Elective	3
COMP	3603	Writing for Emergent Media	3
SPCH	1083	Effective Speaking	3
		OR
SPCH	xxx3	Effective Speaking or Equivalent	3
			15

Minimum of “C” is required for all core courses.

Students are required to complete a digital portfolio assignment and annual review to meet graduation requirements.